Behavioural Economics
Daniel Bernoulli
Daniel Bernoulli addressed the limited willingness of people to engage in gambles based on utility maximization in his 1738 publication, Exposition of a New Theory on the Measurement of Risk.
Daniel Bernoulli addressed the limited willingness of people to engage in gambles based on utility maximization in his 1738 publication, Exposition of a New Theory on the Measurement of Risk.
Neuro-Linguistic Programming (NLP) is a fascinating field that combines elements of psychology, communication, and personal development.